FIRST LOVE 💕 by NADA SAWAYA
These are bags and accessories created out of pure love for exotic skins, love for laser cut patterns and leather embellishment, love for hand woven leather handles, love for innovative handbag designs and love for each artisan behind each bag, that became family.
Born from a first encounter with precious skins AKA python skins, tanned like only Italians know how to do, experimenting with new fabric treatments, including metallic lamé, nabuk and rubberized python. Each skin had such incredible softness that it was made to be touched and here is how the first Nada Sawaya handbag came to life, that was 10 years ago.
The focus was on the material and craftsmanship. Despite the intricate and elaborate manufacturing taking place, almost every item was completed by hand rather than machine. The precious nature of the raw materials and skilled hand-craftsmanship gave the pieces an intrinsic value independent of trends. These products were made by a labor of love, with the utmost attention to detail and craftsmanship.
Then came the discovery of the laser cutting technique which gave a fun, innovative and rebellious feeling of luxury with inventive finishes while keeping the old world craftsmanship. Designs were minimalist with future classic aesthetic and no metalware.
Rethinking the business model of NADA SAWAYA and basing it on a concept of more responsible consumption, with an emphasis on authenticity and change; and focusing on an increasingly personal and direct relationship with you, became our priority.
Even-though, the first creations will become part of the brand's heritage, they are now discontinued.
So hurry in for 40% to 60% off their original sale price, while supply last.
First love never ends, it just evolved.
PRECIOUS. EXOTIC. LUXURIOUS.
At the core of this First Love collection design philosophy are its chief materials, like python skins and buttery-soft calfskin. Sustain- ably sourced from around the world, the hides were carefully tanned and trimmed to reveal their most coveted cuts, which form the base of every item.
Our master craftsmen worked with each precious skin as if they were fabric to ensure a harmony of alignment of scales in each final piece to truly make it one of a kind.
While leather bags on its own looks great, laser-cut leathers make many unique and beautiful patterns .
My handbags should be worn effortlessly and should be an accent piece.